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LOS ANGELES, Jan 26, 2022 – PRESS RELEASE – Crypto Cannabis Club (CCC), the original NFT collection and Metaverse community for crypto and cannabis enthusiasts, announced the launch of an NFT-powered cannabis brand. Members of CCC will receive significant discounts on premium cannabis flower through a first-of-its-kind partnership with CampNova, the leading direct-to-consumer cannabis platform.

The Crypto Cannabis Club is a groundbreaking new community that forms the intersection of cannabis, crypto and the Metaverse. Our rapidly growing, global community includes digital art aficionados, high-frequency cannabis consumers and crypto enthusiasts. In November, CCC launched real-world benefits for holders of its NFTs. The CCC has already announced partnerships with leading cannabis brands including: Highsman, Old Pal, Dr. Dabber, King Palm, Higher Standards, Vibes Papers and Marley Naturals.

CCC now becomes the first NFT collection to provide its members with a real-world cannabis product. To achieve this, CCC partnered with CampNova to provide California cannabis consumers with premium packaged cannabis flower, hand-selected by the CCC team. CCC products are available to all legal cannabis consumers in California—but will be offered at a substantial discount to members of the CCC community who own an NFToker NFT.

CCC cannabis products will be initially available in 1/8-ounce packages of premium cannabis flower featuring custom artwork from the CCC. Three packages out of the total production run will also include an NFToker NFT—currently valued at more than $600 each. In addition to the three NFToker NFTs, CCC has some other surprises in store that will be revealed when the cannabis products get into the hands of consumers, so customers are encouraged to save their packaging.

“Our goal is to provide the NFT owners in our community with the most exclusive cannabis experiences in the Metaverse and the real world,” said CCC new CEO Ryan Hunter, a tech and cannabis industry veteran. “These worlds are rapidly converging, and we want to create a community beyond NFT ownership that will offer cannabis consumers a pathway between these worlds. Our hope is to be ambassadors between the Metaverse cannabis community and the IRL cannabis community.”

Hunter added, “We are thrilled to launch our NFT-powered cannabis brand with CampNova to offer this product to California cannabis consumers and to our loyal community members in California at a substantial discount.”

Hunter joins the team with nearly 20 years of technology industry experience, several years of securities and capital markets experience, and more than seven years of experience in the cannabis industry. Hunter was previously the chief operating officer for Willie’s Reserve—Willie Nelson’s cannabis brand—currently serves on the board of directors for Redwood Roots Distribution, and is an adviser for Highsman, the new cannabis brand from Ricky Williams.

CCC’s new products will be available mid-March through the CampNova online platform. A premier cannabis and CBD destination, CampNova is a direct-to-consumers platform featuring delivery partners throughout California.

“We are excited to work with Crypto Cannabis Club on this innovative product launch,” CampNova co-founder and CEO Marvin Wilcher said. “We believe that this is the type of combination that creates heightened value for CCC’s NFT community.”