Ayurcann Holdings Corp. has entered Saskatchewan with national cannabis distribution and is starting investor relations initiatives

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AYURCANN HOLDINGS CORP. DRIVEN WITH A NATIONAL CANNABIS DISTRIBUTOR IN THE RECREATIONAL MARKET IN SASKATCHEWAN

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Under the terms of the wholesale agreement, NCD will act as the exclusive provincial wholesaler and distributor for Ayurcann, its subsidiary and / or its agent to authorized private retailers in Saskatchewan initially for two years. The wholesale agreement will initially include Fuego and Vida branded products and will be expanded to include new product offerings as they become available and approved for sale Saskatchewan.

“In contrast to other Canadian provinces, Saskatchewan has a private distribution model for wholesale and retail cannabis, “said Ayurcann Chief Executive Officer, Igal Sudman. “Our partnership with Cairo and NCD gives us a clear path to the market and is a strong endorsement of both Ayurcann’s approach and product range. We are very excited to be working with Cairo and NCD so that Ayurcann can continue to expand our distribution network and bring more consumers to our brands of premium cannabis products, “concluded Mr. Sudman.

“National Cannabis Distribution is focused on curating the best range of products for our retail partners, and we look forward to sharing Ayurcann’s product lines Saskatchewan Marketplace, “said NCD General Manager, Brent McFadzen.

Investor Relations Initiatives

Ayurcann is pleased to announce plans to further develop market awareness for the company through leading international and Canadian marketing firms. The company has identified companies specifically based on their ability to help generate a larger following by increasing brand awareness and attracting new investors through the use of various online platforms and engagement methods, as well as leveraging their various relevant, established relationships. To the best of the company’s knowledge, none of the companies involved has any direct or indirect interest in the securities of Ayurcann or any right or intention to acquire such interest except as disclosed herein.

Fundamental Research Corp.

Ayurcann has a six month marketing and consulting contract with Fundamental Research Corp. (“FRC”) to provide information to a broad Canadian and international audience on a variety of social media platforms and to enable greater awareness and widespread dissemination of the Company’s news. In connection with the commissioning of FRC, the company pays FRC a monthly fee of 2,000 CAD for the six months for a total of 12,000.00 CAD.

More information is available at www.researchfrc.com.

Proactive Investors North America Inc.

Ayurcann has engaged Proactive Investors North America Inc. (“Proactive”) to provide ongoing editorial coverage and to record and publish video interviews with Ayurcann’s management team. Proactive’s commitment is for an initial eight month period with a total cost of 15,000.00 CAD.

More information is available at www.proactiveinvestors.com.

Discrete Media Inc. or ‘.Unlimited’

Ayurcann has signed a three-month public relations contract with Discrete Media Inc. o / a ‘.Unlimited’ (“Unlimited”), a company that specializes in public awareness and branding for emerging industry-specific growth companies. Unlimited will facilitate awareness and public relations for the company. In connection with the commissioning of Unlimited, the company pays Unlimited a total fee of 35,000.00 CAD.

More information is available at www.notlimited.ca.

About Ayurcann Holdings Corp .:

Ayurcann is a leading provider of post-harvest solutions focusing on the provision and development of custom processes and pharmaceutical products for the adult and medical cannabis industries in Canada. Ayurcann is focused on becoming the partner of choice for leading Canadian cannabis brands by providing world-class, proprietary services such as ethanol extraction, formulation, product development and custom manufacturing.

About National Cannabis Distribution Inc .:

NCD is a division of Kiaro and a leading wholesaler in the province Saskatchewan, the only vertically integrated province in the Canadian cannabis market. NCD sells over two thirds of the market share in Saskatchewan and continues to build a solid product portfolio with the aim of offering craft, craft and boutique license producers a proven route to market maturity Saskatchewan. With several exclusive sales partnerships in Saskatchewan and strategic feature planning, NCD has positioned itself as a leader in the cannabis supply community.

About Kiaro Holdings Corp .:

Based in Vancouver, British Columbia, Kiaro is an independent omni-channel retailer and distributor of cannabis. Across existing shop windows British Columbia, Saskatchewan and Ontario, a wholesale sales division that Saskatchewan, E-commerce sites in Canada, the United States of America and Australiaand plans for further national expansion, Kiaro is committed to introducing life-long research into cannabis to new and seasoned consumers. With over 70 years of retail and wholesale experience, the Kiaro executive team has a proven track record of growing brands around the world North America and plans to open multiple retail locations across the country in the coming years.

Neither the Canadian Securities Exchange nor its regulatory services provider has verified or accepts responsibility for the adequacy or accuracy of this press release.

Forward-Looking Statements

This press release contains “forward-looking statements” within the meaning of applicable securities laws. All statements contained herein that are not clearly historical in nature may constitute forward-looking statements.

In general, such forward-looking information or forward-looking statements may be identified by the use of forward-looking terminology such as “plans,” “expects,” “expects,” “expects,” “budget,” “plans”, “estimates,” “projects” , “intends,” “anticipates,” or “does not expect,” or “believes,” or variations of such words and phrases, or may contain statements that “might,” “might,” “would”, “might” particular actions, events or results “or“ is taken, ”“ continues, ”“ will occur, ”or“ will be achieved. ”The forward-looking information and forward-looking statements contained herein include, but are not limited to, statements relating to: the company’s statement of intentions and future production capacity; the Ability of the company to meet its obligations under the wholesale agreement; the ability of the company to add new product offerings; the expected ete approval for the sale of further product offerings of the company in Saskatchewan; the company’s ability to expand its distribution network and introduce its products to more consumers; the company’s plans to further develop market awareness of its products; the company’s plans to become the partner of choice for leading cannabis brands; and Kairo’s plans to open multiple retail locations in the coming years.

Forward-looking information in this press release is based on certain assumptions and anticipated future events, namely: the company will expand and be able to maintain production capacity; the company’s ability to continue operating; the continued economic viability and growing popularity of the company’s and Cairo’s products; continued approval of the company’s activities by appropriate government and / or regulatory agencies; the company’s continuous growth; the company’s ability to meet its obligations under the wholesale agreement; the success of the company’s investor relations initiatives; and the company’s ability to obtain approval for the wholesale contract.

These statements involve known and unknown risks, uncertainties, and other factors that could cause actual results, performance or achievements to differ materially from those expressed or implied in such statements, including, but not limited to: the company’s inability to perform Expand production and / or maintain capacity; the company’s potential inability to continue in business; the risks associated with the cannabis industry in general; increased competition in the cannabis extraction market; the potential future inability of the cannabis market; Risks related to possible government and / or regulatory action in relation to the cannabis industry; Risks related to the company’s potential inability to obtain approval for the wholesale agreement and / or investor relations arrangements; the company’s inability to meet its obligations under the wholesale agreement; the company’s inability to add new product offerings; the risk that the approval for the sale of further product offerings of the company in Saskatchewan is not granted; the company’s inability to expand its distribution network and introduce its products to more consumers; the company’s plans to increase market awareness of its products may not materialize; the company’s plans to become the partner of choice for leading cannabis brands may not materialize; the company’s investor relations initiatives do not result in further consumer engagement; and Kairo’s plans to open multiple retail locations in the coming years may not materialize.

Readers are cautioned that the above list is not exhaustive. Readers are also cautioned not to place undue reliance on forward-looking statements, as there can be no guarantee that the plans, intentions or expectations on which they are set will materialize. Although management believed this information at the time of preparation, it could prove to be incorrect and actual results could differ materially from those expected.

Forward-looking statements contained in this press release are expressly qualified by this cautionary statement and reflect the company’s expectations as of the date of this release and are subject to change thereafter. The company undertakes no obligation to update or revise any forward-looking statements as a result of new information, estimates or opinions, future events or results or otherwise, or to explain material differences between actual events and such forward-looking information, unless this is required under applicable law necessary.

SOURCE Ayurcann Holdings Corp.

For more information: Igal Sudman, Chairman, Chief Executive Officer, Ayurcann Holdings Corp., Tel: 905-492-3322, Email: [email protected]; Investor Relations: Ryan Bilodeau, Tel: 416-910-1440, Email: [email protected]

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